On October 22, 2001 Apple introduced a pocket-sized, portable device that held 1,000 songs. In the original press release, Steve Jobs said, “With iPod, listening to music will never be the same again.” What might have seemed like marketing hyperbole at the time has proven itself quite true. However, the beginning was bumpy. Apple's rip, mix, burn philosophy drew the ire of the music industry. So, to create a marketplace for legitimate digital downloads, Apple began to talk to record labels. (Some news organizations even mistakenly reported that Apple was buying Vivendi Universal's music division.) What the Cupertino-based company came up with was the iTunes Music Store. A revolution for both the computer and music industries. Over 60 million iPods have been sold over the past 5 years, and the latest incarnation is a matchbook-sized iPod shuffle. But what's next?
Sunday, October 29, 2006
Happy fifth birthday, iPod!
On October 22, 2001 Apple introduced a pocket-sized, portable device that held 1,000 songs. In the original press release, Steve Jobs said, “With iPod, listening to music will never be the same again.” What might have seemed like marketing hyperbole at the time has proven itself quite true. However, the beginning was bumpy. Apple's rip, mix, burn philosophy drew the ire of the music industry. So, to create a marketplace for legitimate digital downloads, Apple began to talk to record labels. (Some news organizations even mistakenly reported that Apple was buying Vivendi Universal's music division.) What the Cupertino-based company came up with was the iTunes Music Store. A revolution for both the computer and music industries. Over 60 million iPods have been sold over the past 5 years, and the latest incarnation is a matchbook-sized iPod shuffle. But what's next?
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